Arisa Haus · Creative Partnership Proposal

A partnership built around Covenant.

We'd love to kick this off May 1 — using the first few weeks as a launchpad for re-discovery. That means sitting down with the right people, learning the business deeply, and developing the brand positioning, differentiation, and project roadmap that everything else gets built on. One retainer that keeps your presence running proactively, and a clear pipeline of project work ready to move as your developments do.

Prepared for Covenant Development
Current engagement Web hosting · Aspire video · Graphic design
Structure Monthly retainer + ad hoc project work
Presented by Andrew & Grace Cacho
Monthly retainer
Covenant Development · Core Retainer
Your Brand, Running Proactively.

Everything that keeps Covenant's digital presence sharp, consistent, and ahead of the pipeline — handled. No chasing, no reactive scrambles.

$2,500 per month · no contract + optional email marketing add-on
🌐
Proactive Web Hosting + Maintenance Both sites hosted, secured, backed up, and updated. I bring changes to you — not the other way around. Up to 4 hrs/mo of proactive updates included.
📍
Local SEO + GBP Management Google Business Profile management across properties, Search Console monitoring, local keyword tracking, and a monthly visibility snapshot.
📱
White Glove Social Media Fully hands-off management of the Covenant Development brand — Facebook, Instagram, LinkedIn. 2–3 posts/week, sourced and created, brand voice consistent across every post.
🎨
Brand Development + Management Ongoing brand consistency across all touchpoints — templates, asset management, voice guidelines, and as-needed design for social, print, and presentations.
🚁
Monthly Drone Photo + Video One monthly aerial session across active assets and projects. Progress documentation, marketing imagery, and investor-ready footage — delivered edited.
📅
Monthly On-Site Visit One scheduled visit per month — flexible meeting and context day, shoot day, photo/video, or whatever the pipeline needs. Keeps us embedded in the business, not operating from a distance.
✉️
Email Marketing Optional Add-On One campaign per month — investor updates, community announcements, development milestones. Design, copy, and send included. Add $400/mo.
Priority Scheduling + Locked Pricing Retainer clients get first access to production days, shoot dates, and launch windows. Your ad hoc project pricing is locked for the life of the retainer.
Non-retainer project work is scheduled subject to availability. As the roster grows, production days fill fast — especially around groundbreakings, launches, and milestone moments. The retainer keeps you first on the calendar, always.
On-deck project work
Priced
01
Brand Standards Guide

Your logo is strong — it doesn't need a remake. What it needs is a system around it. This guide gives your team and any future vendors clear rules for how the brand shows up consistently across every touchpoint.

  • Logo usage rules — clear space, sizing, approved variations
  • Color palette — primary, secondary, approved combinations
  • Typography system — headline, body, supporting fonts
  • Real-world usage examples — web, print, signage, social
  • Do's and don'ts — common misuse cases with visual examples
  • Delivered as a polished PDF brand guide + master file package
$1,500 one-time project
Retainer Rate
02
Website Refresh — Full Portfolio

Comprehensive updates across all three properties — visual consistency, SEO-informed copywriting, and content that reflects where Covenant actually is today.

  • Gateway Village — full refresh + copy
  • covdevelopment.com — updates + copy
  • Heritage Ranch — buildout + copy
  • SEO-informed copywriting across all pages
$950 retainer client rate
Scope First
03
Aspire Video Ad — New Location

A reprise of the Aspire at Sherman production format for a new property. Scope and pricing follow the same framework as the original project once the location, timeline, and deliverables are confirmed.

  • Full production: concept, shoot, edit, deliver
  • Drone aerial + ground coverage
  • Lifestyle and community-focused narrative
  • Cutdowns available (10s / 30s / 60s) — scoped separately
  • Retainer client pricing applies to final quote
TBD — scoped per location, timeline + deliverables. Reference: Aspire at Sherman = $5,000.
Priced
04
Aspire Brand Microsite

A brand-level home for the Aspire portfolio — one destination that introduces the Aspire identity, communicates what makes it distinct, and routes visitors to the right property. As new Aspire locations open, they plug into an established brand rather than starting from scratch.

  • Single-page or minimal site at a dedicated Aspire domain (e.g. liveaspire.com)
  • "Find an Aspire near you" — property locator linking to each community
  • Brand-level messaging — what Aspire stands for, what every property shares
  • Built to scale — new properties added as they open
  • Doubles as an investor-facing asset showing a scalable multifamily brand
$2,000 one-time · domain + hosting separate
Where we go from here
Month 1 — May
Launchpad
Re-discovery sessions with key people. Brand positioning, differentiation, project roadmap. We learn Covenant deeply before we do anything publicly.
Months 2–3
Proving Ground
Retainer running, first deliverables in market. Social, drone, SEO, and web all moving. On-deck projects beginning to execute.
Month 4+
Expansion Ready
With the foundation proven, two natural additions to the partnership — River Creek Meats and Aspire brand consultation — each with their own clear scope.
Expansion Add-On · Month 4+
River Creek Meats

Fully hands-off social media management for the River Creek brand — same model as the COV retainer, tuned for a premium local food brand with a retail storefront and online shop.

  • 2–3 posts/week — Facebook + Instagram
  • Content sourced + created — product, ranch origin, restock announcements
  • GBP management for Whitesboro storefront
  • Brand voice: local, artisan, Texas-raised — distinct from COV
+$900/month add-on
Retainer grows to $3,400/mo when added
Expansion Add-On · Month 4+
Aspire Brand Consultation

Brand stewardship for the Aspire portfolio — not managing social for each property, but building the system that whoever does manage it uses. Templates, voice, and strategic guidance that scales across every current and future Aspire location.

  • Social media template system — Canva, branded, reusable per property
  • Aspire brand voice guide — tone, captions, do's and don'ts
  • Monthly consultation — 1 hr with property marketing contacts
  • New property onboarding — templates + brand brief per location
+$600/month add-on
Retainer grows to $4,000/mo when both add-ons active
At a glance
Investment Summary
Start With Heart Covenant Development Core Retainer · May 1 · No contract
$2,500/mo Email marketing optional · +$400/mo
On-Deck Projects — scoped + approved separately
Brand Standards Guide
$1,500 one-time
Website Refresh — Full Portfolio
$950 retainer rate · one-time
Aspire Brand Microsite
$2,000 one-time · domain + hosting separate
Aspire Video Ad Reprise
TBD scoped per project
Expansion Add-Ons — available month 4+
River Creek Meats Social Media
+$900 /month when added
Aspire Brand Consultation + Templates
+$600 /month when added
Ready when you are.
Andrew & Grace Cacho · Arisa Haus
formerly Cacho Collective
Part 107 Certified · Canon R6 Mark II · Denison, TX